United States Power Squadrons is America’s premier boating safety membership with more than 350 squadrons across the country and nearly 30,000 members.
They were losing members starboard and port. We overhauled their brand from stern to bow and christened it with a new website that better reflected their unique value position (which we developed): Membership Beyond Boating.
“Words cannot express how much I appreciate all the R+M team has done to make our dream for a new website come true.”
Mary Catherine Berube – Executive Director, United States Power Squadrons
Don’t Just Be Unique
