Marketing as a Culture Series: Unbuntu

Marketing as a Culture Series: Unbuntu

Over the last 24 years I have worked for more than 75 companies, all while being employed by only two. It’s one of the perks of agency life. And it’s provided great value in that I have had the opportunity of experiencing, first hand, organizational best practices, as...
If Your Brand is in the Toilet, Be Proud.

If Your Brand is in the Toilet, Be Proud.

No, I don’t mean literally. And yes, I do mean literally. While I’m not a toilet buff, I am a brand fanatic. And as an authority on the topic (brands not toilets) I feel it’s my duty to remind you that every single communication, including your bathroom, is part of...
2012 Customer Applause Winners

2012 Customer Applause Winners

Successful companies realize how much customer loyalty affects their bottom line. To stay on top, you can’t have great customer service anymore – you have to stand out. Weekly at R+M, we discuss what we call THIRST®. When a brand delivers a remarkable experience that...