by Susan Nettles | Brand Strategy, Lead Generation
Let’s start this conversation with a whopper of a stat … So why don’t more companies make a focused effort on their referral program? Maybe because companies believe referral programs should build themselves – but that’s far from reality. Consider these pillars...
by Susan Nettles | Brand Strategy, Culture
When a brand delivers a remarkable experience that leaves you wanting more, we call that a THIRST® moment. In the world of creating brand experiences, there are people just doing their job – and then there are the THIRST makers – a backbone of people who infuse their...
by Susan Nettles | Brand Strategy, Lead Generation
When a brand delivers a remarkable experience that leaves you wanting more, we call it a THIRST® moment. As customers, we’re counting on the relationships a company builds with us to last long after the product or service has expired. In the world of creating brand...
by Susan Nettles | Lead Generation
When a brand delivers a remarkable experience that leaves you thirsty for more, we call that a THIRST® moment. Seeing communications through the eyes of the customer is essential when helping our clients create THIRST. It’s our job to be critical, so when a customer...
by Susan Nettles | Lead Generation
Successful companies realize how much customer loyalty affects their bottom line. To stay on top, you can’t have great customer service anymore – you have to stand out. Weekly at R+M, we discuss what we call THIRST®. When a brand delivers a remarkable experience that...
