Cary, NC — June 19, 2013 – R+M, a pet-friendly branding agency focused on health, well-being and social responsibility, was recognized by Purina as a Top 5 Finalist in their national Pets at Work contest.
Purina’s nationwide contest is part of the movement that promotes the positive effect pets have in the workplace, like trust between coworkers, which increases collaboration, as well as morale and productivity. Over the five-month selection process, Purina poured through hundreds of applications looking for companies who were truly dedicated to a pets at work program and could convey the important role it plays in their workdays.
R+M has always encouraged employees to bring pets to work since the agency’s beginning more than 20 years ago.
Susan Nettles, vice president of brand culture, explains, “The moment we realized having pets at work had the ability to uncover a human’s emotional qualities, we were hooked. Over the years we’ve worked hard to provide a healthy and happy culture for our team and our pets have played a major roll in that success.”
The R+M team has felt the positive impact pets have on their workday. Everyone has their stories, but this summarizes the overall mood pets bring, “When you walk in the door thinking about the traffic you were just stuck in or the busy day ahead, you can’t help but smile when a happy puppy greets you.”
The agency also encourages their clients to bring their pets in for play dates, which make for much more enjoyable meetings.
If you’re interested in starting a Pets at Work program, visit Purina’s site or to hear more about R+M’s, contact Susan Nettles at susan@rmagency.com.
About R+M
R+M creates experiences that get people talking about brands that positively impact our health, well-being and social responsibility. The agency’s whole-brand approach leverages traditional tactics alongside unconventional approaches that connect clients with their customers. Though the agency has garnered its share of local and national recognition, it’s most proud of the fact that 80% of its growth comes from referrals. It’s the result of client partnerships built on trust, going above and beyond, delivering, debating and respect. R+M is proud to be Referral Grown. Get activated at rmagency.com.
About Purina
For over 80 years, we’ve been guided by the belief that pets and people are better together. At Purina, the reason we’re so invested in the quality of our food is because we love pets as much as you do. You’ll find pets in our homes, and even sitting by our feet as we work in our offices. Our passion for pets goes beyond pushing pet nutrition forward, and into forging partnerships in the pet welfare world and raising awareness of what pets truly need. After all, we’ve seen firsthand how powerful the bond with a pet can be, and the many unique ways that pets can strengthen our families and bring our communities closer.
Primary Contact: R+M: Susan M. Nettles, Vice President of Brand Culture
E-mail: susan@rmagency.com
Office: 919-677-9555, ext. 11
While Gracie, a mini-labeadoodle owned by our company president, is a frequent visitor to NFL Officeworks… Today will be the first visit for MY baby. Jezzie is a 10 yr old Rottie, one of the sweetest you’ll ever meet. She’s very excited, and so am I! 🙂
That’s awesome Deb. You can do it Jezzie!!!
I have such WONDERFUL memories of my days at the front desk with my best buddy, Indy, all snuggled up on his bed behind me. You guys know how to bring out the BEST in everyone and everything, which makes R+M such a unique and special place to work. I was blessed to be a part of the team for a over 6 years and will always consider R+M family.
Love you guys!!
Stacy (always your Christmas Mistress!)
Thanks Stacy. We all miss you so!! (2 and 4-legged alike!)
Congrats, guys! Puppies always make things better — and they certainly contribute in a big way to the unique R+M culture. Keep on keeping on!
Support like this is what keeps us keeping on! Thanks Chelsea!
Hey Susan, Love love love that R + M is promoting pets at work. I have been doing this for years and, as the owner of my business, can manage this easily. It takes a special place to be able to “bring their dogs to work” as it most definitely peels away some of the layers of one’s self. Now there are two ways to look at that…if I peel the layers I become vulnerable; if I peel the layers I become more authentic. Having our pets around ‘allows’ folks to embrace their vulnerability leading to more authentic relationships, incredible creativity and, of course, the quality of the work. Hats off to you and all that bring doggies to work!!
Congratulations on being one of the Purina finalists!!
So very true Jill!! Thank you so much for your support. Mousse sends Nala puppy hugs!
Dogs teach us how to be better humans!
I am so supportive of the innovative work that R+M delivers daily……so I am appreciative of the fact that R+M supports dogs at work!
With amazing clients and friends like you, how could we go wrong!! Thanks so much for the support.