7 Steps to Employee Brand Alignment

7 Steps to Employee Brand Alignment

In the land of brand culture – silver bullet, magic potion and one-size-fits-all does not live here. Internal communication strategies are as individual as the individuals. However, here are some best practices to consider. If these are missing from the big picture it...
Marketing as a Culture Series: Unbuntu

Marketing as a Culture Series: Unbuntu

Over the last 24 years I have worked for more than 75 companies, all while being employed by only two. It’s one of the perks of agency life. And it’s provided great value in that I have had the opportunity of experiencing, first hand, organizational best practices, as...
Painting the Piano

Painting the Piano

It was just a Thursday night. No plans. Then a tweet appeared. A local pianist was playing at a neighborhood venue. Eh … wait … what? Seems during his performance he was offering the opportunity to paint his piano. Interesting. Anyone in attendance would be encouraged...